#52 | How to use a CRO Questioning framework with Riccardo Vandra
Also: Get access to over 100 CRO conference sessions!
Welcome to Experiment Nation’s Newsletter! Every week we share our latest interviews, instructional conference sessions, and upcoming reports and events. We hope you find this useful for your Conversion Rate Optimization practice!
In this issue
How to use questions in CRO and how to build a Questioning framework with Riccardo Vandra
Get access to over 100 CRO conference sessions!
From the community: A/B Testing on low-traffic sites and a new CRO Podcast to check out
The Certified CROs of the week
CRO Short of the Week: Sometimes they don’t like the results
Do you have news to share with our community? Let us know!
How to use questions in CRO and how to build a Questioning framework with Riccardo Vandra
Here’s a sneak peek:
“How do we actually create more powerful questions? Because if we are actually able to create more powerful questions, we can get more insights and more testimonials and more of everything. So how can we do that? I came up with a three-step framework that we can use in order to think about questions in a more effective way.”
Get access to over 100 CRO conference sessions!
Every year, we hold an on-demand virtual conference focused on topics of interest to CROs and Experimenters, and this year we are holding our event from September 18 to 22! We will release new sessions every day during the vent to help each speaker get visibility.
Get FREE early access now and get a BONUS!
While our conference is only in September, you can secure FREE access to our event now! And as an added bonus, on top of the 37 new sessions from this year, you will also get all the sessions from our past events - that’s a total of >100 free sessions!
Here’s how you can get access:
Subscribe to our YouTube channel
Leave a comment on one of our videos
Tell us you’ve subscribed via this form and we’ll send you the conference URL
From the community
If you’re interested in sharing news with the community, let us know.
1. A/B Testing on low-traffic sites
How do you test on low-traffic websites? What if you are a startup? Journey Further’s Jonny Longden partnered with Convert.com to lay it all out in a whitepaper that explores this topic.
2. Check out a new CRO Podcast
A new CRO podcast just got released and you should check it out! From A to B is a funny, but raw, take on experimentation and digital marketing topics from Tracy Laranjo and Shiva Manjunath. They’ll always give you something to think about!
The Certified CROs of the week
Congratulations to the amazing CROs for recently passing Experiment Nation's CRO Qualification Exam!
Laisla Parise
Daniel G.
Maeinia Saadbouh Montesdeoca
Johannes Müller
About the exam
The exam was crafted by industry veterans and covers the areas that CROs should be knowledgeable about. It takes less than 25 minutes to take. If you'd like to get certified, learn more here: https://experimentnation.com/about-the-experiment-nation-cro-qualification-exam/
YouTube CRO Short of the week
Sometimes they don’t like the results.
Do you have news to share with our community? Let us know!
Every week, Experiment Nation reaches thousands of conversion rate optimizers (CROs) and experimenters through its Newsletter, YouTube channel, Podcasts, Slack Channels, Socials, and website. If you have interesting news, events, or content that you'd like to share with them, let us know! If we think our community would enjoy it, we'll share it!